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Author: Kerrie Spencer

Insights & ideas to help your law firm grow.

All articles by Kerrie Spencer

Thank You pages on law firm websites

Your Law Firm’s Thank You Page Is Doing Nothing. Here’s How to Fix That

Someone just filled out a contact form on your law firm’s website. They found you, read enough to feel comfortable, and decided to take the step of reaching out. That is not nothing. That is the moment you have been spending marketing budget to create. And then they land on a thank you page that…
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Is Stock Photography Bad For Law Firm’s SEO?

There was once a time that stock photography was all the rage. It was handy, not expensive or sometimes free, did the job and looked pretty good. Or did it? That’s the latest issue, whether or not stock photography is bad for a law firm’s SEO. While still useful, to a certain extent, using stock…
Your law firm has answers, but can people find them?

Your Law Firm Has Answers, But Can People Find Them?

Whether you practice immigration, criminal defense, medical malpractice or securities law, your FAQ page is vitally important to existing and potential clients. While you cannot answer every single question someone is bound to ask, if your law firm does provide solid answers to the most frequently asked legal conundrums, you get noticed. It’s just that…
Law Firm Marketing Hiring

Google My Business Adds a New Feature for Posting Positive Reviews on your Law Firm’s Listing

In mid-April, Google announced it was adding a new feature that lets you post auto suggested positive reviews from customer testimonials. The suggestions, to post positive reviews on your website, may pop up when you sign into Google My Business (GMB) or you may get it via email. Either way, it may be a bonus…