Tax Law Practice Marketing and SEO
Custom Legal Marketing is getting results for tax law firms in some of the most competitive markets in the United States. We succeed by executing a strategy tailored to your firm's practice focus and local client needs.
Your SEO company should be getting you results for the keywords that matter to YOU.
Rank well for the most profitable keywords in your practice area and local market. Since we work with only one tax law firm in your area, we can concentrate exclusively on getting you rankings for the terms that matter to you. Get leads from terms like:
TAX ATTORNEY MARKETING
Our Focus: Your Firm
Effective law firm marketing for tax law attorneys comes with a No Competition™ Guarantee.
How do we do it? We commit to just one firm.
Does your marketing partner have a conflict of interest? Are they collecting fees from your firm while working for other lawyers in town?
When a local television network needs an expert for a package on recent tax law changes, we recommend you. When a journalist searches for insight into the deductibility of entertainment expenses, we promote you. When a major website builds links to authoritative resources on tax law issues, we put your firm front and center.
Other companies send the best opportunities to the highest-paying attorneys. With Custom Legal Marketing, you get our No Competition™ Guarantee, which means we will not work with any other tax law attorney in your city.
We embrace creativity.
A copycat marketing strategy will not cut it anymore. Tax law firms seeking to grow their practice must be willing to try new things. When we gather competitive intelligence, we look at what your competitors are doing and what they are not doing. We find the door your competitors are leaving open, and we develop creative strategies to seize opportunities that everyone else is missing.
Our comprehensive law firm marketing approach includes strategic content, client reviews, authoritative links, winning design, tracking what matters and more. You will get:
We employ a combination of winning tactics.
Strategic Content
Your future clients are not just searching for a “tax lawyer” or “business deductions”. Their searches are more specific; often they are asking questions. Our strategic content offerings are designed to cast this wide range of prospective client search intentions.
The historic Tax Cuts and Jobs Act of 2017 upended long-help tax-planning assumptions and drove tax rates on business income down to levels not seen for decades. Lower corporate income tax rates, a larger deduction for pass-through entities and new rules on taxation of overseas income have motivated clients to seek legal advice in unprecedented numbers.
Authoritative Links
We are not interested in building thousands of low-quality links to your employment law practice. We want your site to connect with the best web properties. Through targeted content, multimedia and strategic offerings, our clients have achieved links from some of the most trusted websites on the internet.
Our strategic content generates leads for targeted searches on today’s top-of-mind tax law issues, including: Income Repatriation, Tax Withholding, Corporate Tax Planning, Taxation of Pass-Through Entities, Tax Deductions for Small Businesses, Transfer Pricing, State Sales and Use Tax, Retirement Planning and more.
Glowing Reviews
You work hard to service your clients and to build a strong legal foundation on which they can achieve their business objectives. They are often happy and willing to share their positive impressions with the world.
We have developed a system that reaches out to your clients when they are most likely to write a positive review. We provide them with instructions and screenshots explaining how and where to compose a review. Do not miss out on this incredible opportunity for your clients to create valuable online assessments of your expertise.
Use these reviews to connect with prospective clients and convert more leads.
Award Winning Website Design
We have been building award-winning websites for over a decade. We monitor user behavior, employ focus groups, create detailed photo briefs and build a one-of-a-kind website that speaks directly to your clients.
Rise Above the Top Search Result
When a prospective client searches for information, Google may answer those questions with a featured snippet. Featured snippets are displayed above all other search results, giving your firm high visibility and ultimate authority on that topic. We select legal topics for our clients with an eye toward capturing the broadest spectrum of search intent, then structure each web page to maximize the likelihood that Google will give that content top placement as authoritative cards.
Pay-Per-Click That Performs
Pay-per-click campaigns, a smart complement to natural search engine marketing, can deliver more leads for employment for law firms.
Custom Legal Marketing’s Google Partner Certified team knows how to build PPC campaigns that deliver results.
Spread the News
Whether you have won a settled high-profile business dispute or helped secure financing for an important real estate developer in your community, Custom Legal Marketing can amplify your success with a public relations campaign. We develop press kits, pitch stories to local journalists, and send kits directly to editors via email and direct mail. We also develop content that can be promoted on popular news sites.
Track Your Success
We know what we are doing. So do our clients. With the CLM Lounge, you get access to statistics and reports to monitor your progress. Track links, visitors, user behavior, search engine rankings, local listings and more.
What Our Clients Are Saying
