Law Firm
Law firm marketing contains multitudes, from branding to SEO to content development to offline advertising. These tactics come together to form a holistic marketing strategy. With CLM, you'll always have the right marketing mix.
PROVEN STRATEGY
Not Magic, Just Smart Marketing
Your ad campaigns, organic SEO, website, social activity, offline networking and client service are all tools in your marketing suite. At CLM, we are laser-focused on finding the approach that most effectively combines the pieces of your marketing puzzle to reach your future clients and convince them to hire your firm.
How do we know what content to write? What videos to produce? What links to pursue? And what improvements to make on your website each month? Research, attention to detail, open communication and constant monitoring. That is what you can expect from a true marketing partner.
How do we do it?
Successful marketing requires an understanding of human behavior: the habits, needs and preferences of your clients.
Comprehensive Research
We don't just peek at your competitors' link portfolios and marketing strategies once and move on, we watch your competitors like a hawk.
Meet Clients Where They Are
We create videos, infographics, textual content, social media posts, newsletters and more and distribute them strategically so your future clients can find your firm.
Always Tracking
We track your performance and update tactics month-by-month changes based on the real-world performance of campaigns.
GREAT MARKETING = MORE LEADS
Marketing that Makes A Measurable Difference
NEW YORK
more traffic with CLM
PORTALND
more organic leads
DALLAS
more page 1 rankings in six months
YOUR STORY
Marketing that Reflects Tells Your Story & Connects You to Clients
Effective law firm marketing will tell your story and resonate with future clients. The right marketing doesn't just tell people about your firm; it explains how you work, why you are effective and, most importantly, what tangible benefits you offer your clients.
CLM helped Wirtz Law capture a larger share of its California market.
Case study: Wirtz Law APC
After Wirtz Law moved its marketing to CLM, it experienced a 175 percent increase in new cases.
Jason and his team are the best. He has solid ideas that produce results for the long term. We had tried other companies, but none of them produced the quality results we received from CLM.
- RICHARD WIRTZ
Wirtz Law APC
Marketing that Leads to Cases
Grow Your ReachCLM's marketing plans place your firm in front of new audiences every day. Strategically promote your firm to get your message to your most high-value clients.
Build TrustGood marketing helps grow brand awareness about your firm, increasing trust in your firm. We produce content crafted to connect with a specific audience. People who feel they like and trust you are more likely to call.
Get New CasesDrive more traffic to your site and convert more of those visitors to new clients.
Services Provided: Website refresh, photo consulting, print advertisements, postcards, video creation, infographic design, content development, SEO.
THE RIGHT MESSAGE
Good Marketing = Better Leads
Diverse Tactics
CLM marketing plans use a range of methods to reach future clients where they are. We don’t just rely on one type of content month after month. We mix it up! We earn links from trusted websites. We write FAQs and informative content, develop web stories and videos, produce podcasts and email newsletters and create print ads. Your marketing plan is individualized specifically to your firm.
Local Focus
We create and manage profiles in over 60 business directories and a growing number of legal directories. Most importantly, we optimize your Google Business profile, which is key to achieving map placement for your firm.
Maintain Value
Content is the lifeblood of marketing. If you're looking for an assembly line, you've come to the wrong place. Our team is constantly researching and following your performance. Our monthly content agenda changes based on the real-world performance of your site. We ensure you receive maximum value for your investment with responsive, agile strategies.
We have seen a significant, measurable increase to our website traffic from natural search. They have also helped us launch a second location. Recommended.
- JASON ERLICH
Erlich Law Firm
GO CUSTOM. GET MORE.
Local Marketing
Microtarget regional markets to reach new clients and achieve map placement in search results.
Content Marketing
We assemble a custom content package that includes page content, blog posts, press releases, social posts and more.
SEO
An aggressive SEO plan that optimizes your site for Voice Search, Featured Snippets, and Expanded Search Results.
Social Marketing
Build authority with active social profiles and targeted, subscriber-building campaigns.
Paid Advertising
With CLM's hyper-proactive ad management, we make Google Ads work for your firm.
Active Blog
Your writer can produce regular blog posts. We do the scheduling and updating.
It all starts with a conversation.
Let's get growing with you law firm marketing.
Schedule your free phone call: